SANS Institute appoints Eleven Hundred for UK&I PR

Eleven Hundred Agency has been appointed by SANS Institute, the global leader in cybersecurity training, certifications and research, to support its communications programme across the UK and Ireland.

Founded in 1989, SANS helps cybersecurity professionals and organisations build the skills needed to defend against evolving cyber threats. Its instructor-led training, GIAC certifications and industry research are trusted by governments, enterprises and security teams around the world.

Working closely with the SANS team, Eleven Hundred will support the organisation's continued growth across the UK and Ireland. The programme will raise awareness of SANS' research, training and expertise through strategic media relations, thought leadership, industry events and engagement with key influencers, helping to connect journalists with the instructors and researchers shaping today's cybersecurity landscape.

"SANS is one of the most respected and influential organisations in cybersecurity," said Claire Ayles, founder of Eleven Hundred Agency. "Its instructors and researchers are at the forefront of understanding the threats, technologies and skills shaping the industry. We're excited to help bring those insights to wider audiences across the UK and Ireland and support the organisation's continued growth in the region."

"We were looking for a communications partner that understands cybersecurity, values substance over hype and has strong relationships with the media that matter to our audiences," said Ioiana Luncheon, EMEA PR manager at SANS Institute. "Eleven Hundred's deep experience in cybersecurity PR, combined with its ability to translate complex technical topics into compelling stories, made it the right fit for SANS. We're excited to work together to showcase the technical excellence, real-world expertise and practical guidance that have made SANS a trusted resource for the global cybersecurity community."